The ability to access all of your data assets determines the value of your business intelligence operations and the accuracy of the market and consumer insight obtained. Providing access to spatial and nonspatial data provides decision makers with the critical business data they need to effect change and drive revenue. These applications can integrate with any deployment architecture and are scalable to serve the user communities throughout an organization from executives to analysts to IT and more. This flexibility allows organizations to work synergistically across all departments to implement business strategies and to solve complex business problems that have historically been difficult to address.

Reduce the Risks Associated With Critical Business Decisions

Below are examples of what has been delivered to organizations by designing and implementing strategic to tactical business processes with geographic business intelligence technology tools:

• The nation’s largest provider of cable and broadband services deploys a data-independent, Web-based centralized management system for the creation of a market intelligence system with an easyto- use graphical interface. Salesforces are now empowered to enhance reporting, mapping and proposal generation without increasing IT costs.
• One of the world’s largest apparel manufacturers saves 50 percent of marketing information costs while implementing successful tracking of 10,000 retailer locations, more than 100,000 SKUs and 200 lifestyle variables for each of their retailers’ locations.
• A global information leader of consumer and business data services saves 10,000 man hours of product development time to deliver a single customer insight and analysis product for deployment to their global customer end-user community spanning thousands of users across 27 countries.

Implement Cost-Effective Technology Solutions to Capitalize on Business Opportunities Before Your Competition

There are many SRC geographic business intelligence technologies that can be integrated and deployed as a single solution; some of the features and functions included within these technology solutions are as follows:

• AlteryxTM Enterprise – Sophisticated data profiling, data transformation and geospatial analytics that are easy to deploy.
• AllocateTM – Accurate delivery of your data through block centroid retrieval engines down to the ZIP code level.
• Explorer – As the key component to spatial analytics, Explorer is data-, geography- and mapping-independent and will append spatial information to millions of records in sub-second time.
• Portfolio Web – A Web-based deployment architecture that allows geographic business intelligence tools to seamlessly scale, via thin client, across an organization among local, regional or global offices, without adding extensive costs and burdens to organizations and their IT departments.

Visual Representations of Your Data Assets Provide the Insight You Need

SRC’s geographic business intelligence solution provides many visual representations for both spatial and nonspatial data assets, such as charts, reports, text descriptions, as well as the map, to deliver meaningful metaphors of all data assets. The result is a comprehensive and cohesive view of business-critical data to support confident decision making.